Inspired by nature and spiderwebs, this partnership displays an entirely new way of creating textile fibre. The result is a statement piece from BESTSELLER’s menswear brand JACK & JONES, available online with a global reach.
The Danish Innovation Fund has granted DKK 106.5 million for a mission-driven partnership, which will support research within the circular economy for plastics and textiles in Denmark until 2050. BESTSELLER is among the 92 partners that must contribute to the green transition through one out of four national missions.
Drum roll: after an impressive presentation and successful event during Copenhagen Fashion Week, the winner of BESTSELLER’s Circular Design Challenge has been found.
We aim to host the most educational event during Copenhagen Fashion Week.
With a new investment and ongoing collaborations, BESTSELLER explores the market for alternatives.
BESTSELLER is one of the first fashion retailers to scale a new blockchain solution and is thereby taking a remarkable step towards product traceability. Investments in traceability solutions are needed to make sure that consumers get products they can trust and simultaneously ensure compliance with expected EU requirements for digital product passports.