At BESTSELLER, we want to accelerate fashion’s journey. Our industry has a significant impact. By countering climate change, using resources efficiently and promoting human rights, business can be a positive force for change. Our sustainability strategy is named Fashion FWD and it sets our near-term direction and keeps us accountable with goals to achieve by 2025. When we have achieved these goals, we will then set new ones, always aiming higher towards our North Star.

Read on to learn more about our efforts and progress towards our goals. How we work to increase transparency and traceability of our products and materials, to digitalise our ways of working, to preserve our climate and environment, to motivate and support our people, to cooperate throughout our industry and to stimulate innovation.

How do we safeguard human rights, product safety, and promote responsible environmental stewardship among our supply chain partners? Our global supply chain involves hundreds of thousands of people across six continents. We cooperate with more than 542 suppliers and 800 factories across 22 countries.

Get insight to our vast supply chain - how we do business, and how the way we do business is tailored to improve it.

Fibres and materials are essential to fashion. We're committed to sourcing and using materials that proven to have less environmental impact on the climate, when compared to conventional materials of the same category. Examples of this could be the preservation of water resources, using renewable energy and safer chemicals during production.

Get an overview of our sustainability claims, minimum requirements and certifies and branded materials.

We're dedicated to tackle textile waste and become a circular business.

Our Social and Labour Supplier Rating measures our suppliers’ human rights performance.

Using technology to know exactly where our materials come from.

We use science-based targets to achieve our climate goals.

Give your garments and accessories the life they deserve.

We won't reach our goals without fashion innovation.

BESTSELLER wants to provide stakeholders with important information about our company’s development and activities, and with our sustainability report we communicate about the processes, the challenges and the results within our sustainability work.

Get the full insight in our newest sustainability report or see our UN Guiding principles reporting framework index 2021.

Our business activities involve thousands of workers across the world and have a significant impact on the environment. As such, our sustainability work involves a range of issues from workers’ rights to decent working conditions, as well as animal welfare, chemical management and more.

The welfare of the people making our products and those who wear them, as well as the environment we operate in is important to us. Our range of policies and guidelines describe the ethics, behaviour and requirements we expect from ourselves and our business partners.

Collaborative strategies and innovation at the forefront.
The fashion company is privileged to have four containers with VERO MODA and ONLY products on the maiden voyage of world’s first methanol powered container vessel.
Cycora® is the breakthrough material from Ambercycle, an innovator in BESTSELLER’s Invest FWD portfolio.
Securing health and safety through multistakeholder collaboration.
Materials science company Kintra Fibers, which has developed a bio-based polyester, has successfully raised $8 million in Series A funding. BESTSELLER’s Invest FWD is among the co-investors.
The world’s four largest women’s empowerment programmes in the fashion industry have joined together to launch RISE, an initiative working to make it easier and more efficient to drive lasting impact on gender equality.
JACK & JONES has just launched a pair of jeans made from the innovative Infinna™ fibre from Infinited Fiber Company.
Introducing the Dyestuff Library: a digital tool enabling partners to choose dyestuff based on competitive performance as well as environmental metrics for commercial use.
Climate Positive Circular by design Fair for all Transparency & Reporting Our Supply Chain Fashion FWD materials Partnerships & collaborations Product Safety Sustainability Reports Policies