This year, colleagues at BESTSELLER were invited to propose a charitable cause close to their hearts for the annual New Year's donation from BESTSELLER Foundation. Among numerous organisations and projects, six causes have been selected to receive the support of in total DKK 3.5 million.

BESTSELLER Foundation has a tradition of providing a financial helping hand in the name of all colleagues to charitable causes as part of the annual New Year's gift.

In 2023, a total donation of DKK 3.5 million will be granted to six organisations working to support various vulnerable groups; children in need, young people struggling with mental health issues, individuals affected by illness, and women suffering from low empowerment.  

All the recipients have been suggested by colleagues working in a function or at a brand or market across BESTSELLER.

"We invited everyone to share a cause close to their heart and we were touched by the level of engagement across the company and the numerous personal motivations shared with us. On behalf of the entire organisation, we're proud to extend a helping hand to six organisations working tirelessly to create an impact in their communities,” says Tine Fisker Henriksen, Managing Director of BESTSELLER Foundation.

BESTSELLER Foundation is philanthropically funded by BESTSELLER. Since its establishment in 2015, the foundation has invested and distributed well over DKK 200 million to initiatives aimed at building sustainable solutions and creating jobs and opportunities.

BESTSELLER Foundation's New Year's gift
  • Every year, BESTSELLER Foundation distribute a donation as part of the annual New Year's gift inspired by the colleagues in BESTSELLER.

  • In 2023, a total of DKK 3.5 million is being donated to six charitable organisations.

  • Overall, the donations support various vulnerable groups: Children in need, young people struggling with mental health issues, people affected by illness, and women suffering from low empowerment.
The six recipients include:

#11påryggen, raising funds to provide better support to children and families during hospitalisation at Aarhus University Hospital, Denmark.

AIDER, empowering women workers in the Delhi-Haryana border region of India, who are suffering from low empowerment.

Headspace, helping Danish youth navigate hardships.

Kinderhoffnung, committed to assisting children and young people in Germany, particularly in the areas of education, health, and poverty reduction.

SOS Children's Villages in Bangladesh, dedicated to the care of vulnerable children.

Stichting Ambulance Wens, fulfilling the final wishes of non-mobile, terminally ill patients in The Netherlands.