Social Media & Community Lead

Do you have a sharp eye for social trends, culture and content that captures attention? And are you passionate about building brands and communities that people want to be part of?

We’re looking for a Social Media & Community Lead to join our team. You’ll be responsible for shaping and driving our social media presence across channels, from strategy and content planning to execution, community building and daily management.

A MARKETING TEAM DRIVEN BY CREATIVITY AND AMBITION
At ONLY Marketing, ideas move fast. You will join an ambitious team of specialists who share a passion for building strong brands and creating visual expressions that stand out. We inspire and challenge each other, bring different perspectives together and are always looking for new ways to push our creative thinking.

BRING OUR BRANDS TO LIFE ON SOCIAL
Working closely with our Brand Marketing Manager and Head of Creative, you will help shape our social media strategy and turn brand ambitions into creative content that drives engagement and brand desire. With a keen sense of trends and culture, you know how to spot opportunities and combine creative instinct with data and audience insights to strengthen our social media presence.

Your key responsibilities include:

  • Co-develop our social media strategy with the Brand Marketing Manager and Head of Creative, taking responsibility for its execution and ongoing development
  • Turn brand strategies and creative ideas into distinctive social concepts and content that capture attention and strengthen our brand identity
  • Think 360 and connect social media with campaigns, creators, PR, activations and retail to create a consistent brand experience
  • Lead daily social media activities, from content planning and publishing to channel development and community engagement
  • Challenge existing ideas, spot cultural trends and explore new creative opportunities that keep our brands relevant
  • Analyse content and channel performance, using data and audience insights to optimise activities and strengthen our social media strategy

WHAT CAN WE OFFER YOU?

  • The opportunity to shape a newly created role, help define its direction and make an impact on our social media and community activities
  • An energetic and collaborative environment where creativity, fresh ideas and new perspectives are encouraged
  • The chance to work across different brands, each with its own identity and audience

YOUR PROFILE
You are passionate about social media and naturally curious about what is happening across platforms, culture and communities. You have a creative mindset, a strong point of view and an instinct for what makes people stop, engage and connect with a brand. You combine creative thinking with an analytical mindset and know how to analyse performance, understand audience behaviour and turn insights into action. We imagine that you:

  • Have 3+ years of experience within social media, content or digital brand marketing, preferably from fashion, lifestyle or another creative industry
  • Have experience developing creative concepts and translating brand strategies into engaging content
  • Understand what drives engagement and builds strong communities across social platforms
  • Have experience working with performance data and audience insights to improve content and strategy
  • Work independently, take responsibility and thrive in collaboration across creative and commercial teams
  • Are able to work at both a strategic and hands-on level

WE LOOK FORWARD TO HEARING FROM YOU
If you have questions about the position, you are welcome to contact Brand Marketing Manager Camilla Kallehauge Møller on +45 28 94 38 04. Otherwise, send us your application and CV no later than November 26, 2026. We review applications on an ongoing basis and reserve the right to close the position once we have found the right candidate.

LOCATION: Brande, Denmark 

ABOUT JDY
JDY was launched in 2013 and our products are sold in more than 38 different countries. We are a part of ONLY Brand House and BESTSELLER.
Our entry to the fashion industry was based on an ambition to cover a gap in a market of easy-selling essentials. We want to provide a new take on the fashion industry. 
Our brand is built upon our slogan “don’t be the same, be better”. Because we want to create an unbeatable product line, offering value for money products at the strongest market prices and always progress and improve our products and people. 
For more information, please go to only.com/jdy or www.bestseller.com.

 JDY provides high-quality fashion essentials at a value-for-money concept. The style is cool with a mixture of raw and soft styles. At BESTSELLER, we own it. Every chance. Every challenge. Every choice. We’re the global fashion company that’s fast paced and family run. We’re the business that’s built some of the strongest brands in the industry. By empowering every individual to own their journey, we’ve found the courage to keep getting better. To act more sustainably. To foster diversity and provide equal opportunities. To compete more confidently. And to keep challenging the status quo. Time and time again. We are BESTSELLER - and together, we own it.