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branded retail stores in 44 countries globally with more than 20 fashion brands for all ages, genders and occasions

markets across Europe, Asia, North America, South America, Oceania and the Middle East

fantastic colleagues worldwide, working together as one family across design, logistics, sales, retail, technology and other functions

multi-brand and department stores globally as a part of our extensive wholesale business

In 2023-24, BESTSELLER’s overall results were impacted by challenging conditions in the global fashion market. Despite this, the Danish fashion company managed to secure an improved EBIT and will continue to invest in transforming its business to adapt to new demands. 

We have a range of more than 20 brands including JACK & JONES, ONLY,  VERO MODA and NAME IT. We sell fashionable garments and accessories for all ages, genders and occasions. Our products are based on the concept of good quality at competitive prices.

Learn more about our goals and the actions we are taking to bring fashion forward. Our industry has a significant impact on the environment and communities worldwide, but we believe our company can be a positive force for change.
As the first of its kind within BESTSELLER, the company is incentivising employees for sustainability goals, effective from 2025. The new initiative aims to motivate and accelerate the commitment to collectively transform the industry and bring fashion forward.
In 2023-24, BESTSELLER’s overall results were impacted by challenging conditions in the global fashion market. Despite this, the Danish fashion company managed to secure an improved EBIT and will continue to invest in transforming its business to adapt to new demands.
Since 2023, BESTSELLER brand ONLY has more than doubled the volume of organic cotton sourced from African farmers. In the following years, BESTSELLER will increase its investment in preferred materials, which are necessary for the transformation of the fashion industry.
BESTSELLER’s biggest menswear brand JACK & JONES has rolled out a new customer loyalty app, JACK & JONES Club. Offering exclusive rewards and personalised benefits, the app aims to provide a seamless omnichannel experience for instore retail and online customers.
For the fifth consecutive time, JACK & JONES and VERO MODA will design and deliver the official Olympic and Paralympic collection for the Danish athletes.
In a remarkable collaboration, several international fashion companies are collectively investing to accelerate the necessary transformation of the fashion industry's production processes. The initiative aims to achieve a significant overall reduction in CO2 emissions in the fashion industry.
Serving as a centre for our business opportunities in the South East Subregion, Ljubljana will be the location of a new BESTSELLER office opening this fall.
The jury recognises our commitment in Direct-to-farm, a multi-stakeholder initiative that ensures responsible farming and trade of one of the fashion industry's essential raw materials; organic cotton
Jack & Jones   Only   Vero moda   +20 brands     Jack & Jones   Only   Vero moda   +20 more